Art is a powerful means of communication. At the FESTIVAL OF LIGHTS Berlin, it comes into its own. Because visions, ideas and brands are staged here as light art with spectacular colors, light and moving images in an unusually powerful expanse.
In large format on facades and squares, on landmarks and historical buildings, they present themselves emotionally touching, uniquely powerful and artistically on an unusual level.
The messages in XXL format are well received, reaching an audience of millions on site and via social media around the world. The festival covers the entire city, is free of charge for visitors and proves its enormous charisma every year. The productions are presented in the form of light pictures, shows or as sculptures, also with interactive possibilities. The combination of light and art is very effective and emotional and provides magical moments.
Present yourself as a festival partner with an extraordinary, emotional illumination.
Use buildings, landmarks and squares as an impressive canvas for your unique message. Or for a topic that is close to your heart. Get involved as a sponsor for Berlin as a city of culture or take on the sponsorship of an impressive building illumination on a landmark, monument or historical building. Combine this with unique marketing and media services to effectively activate your commitment. Inspire visitors to the city. Reach the hearts of people worldwide via social media. Because light connects, speaks all the languages of this world and sends people positive energy and creative impulses.
Use the radiance of the Festival of Lights!
We have an innovative concept and an all-round carefree package for your staging.
The FESTIVAL OF LIGHTS is an extensively covered topic for the media before and during the event. The worldwide coverage on TV, radio, print and online creates over 1.4 billion reach! Connected to our festival is a marketing and communication platform with its own multi media channel including an interactive festival app. Festival of Lights partners are presented in all communication media. In addition, we provide extensive press work.
Storytelling, brand staging and user-generated content ensure impressive and far-reaching live communication.
The FESTIVAL OF LIGHTS team develops the right idea for your vision and supports you with an all-round carefree package, be it the selection of a building or location and of course the technical implementation including content creation.
Become part of the Festival of Lights Community!
You would like to become part of the official festival program as a PARTNER or CULTURAL SPONSOR?
You would like to know details about the participation possibilities and our all-round carefree package?
We look forward to hearing from you at partner@festival-of-lights.de
Your contact person is the artistic director and director Birgit Zander.